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4 Insights You Can Unlock By Mapping The Customer Journey

Posted By: SGK May 04, 2017

A customer journey is a series of interactions a customer experiences with a company or brand to complete a specific goal, such as making a purchase or learning more about a product.

In our next BrandSquare webinar, join Rachelle Sokan, client solutions, engagement manager at SGK, as she uncovers the four insights you can gain by mapping the customer journey.

Be sure to register and tune in May 18, 2017 at 1-1:30PM ET.

Register now for Rachelle Sokan’s BrandSquare webinar: 4 Insights You Can Unlock By Mapping The Customer Journey  

The journey begins before customers interact with your brand and it continues long afterward as they reflect on the experience they had. By uncovering the engagement path your customers follow, you’ll gain insights to help you build stronger, more loyal relationships with them.

About Rachelle Sokan: The game changer. The trusted partner. As a digital content expert, Rachelle provides clients a holistic strategic approach to more meaningfully connect to their customers in an ever-evolving digital landscape. With a background deeply rooted in consulting and e-commerce content strategy, Rachelle leverages the power of design thinking with process optimization to elevate and differentiate brands in a competitive marketplace. Boundless curiosity and authentic zeal for life keep Rachelle ahead of the game and an inspiring leader.  

Download our recent whitepaper to learn more about refining your strategy for engaging customers in a more relevant way.