SIGHTINGS: Setting The Stage for 2014 – Upcoming BrandSquare Live Session 10/17
Success in marketing is all about anticipating change. But in a rapidly evolving industry, staying ahead of the curve and keeping a pulse on the latest trends is easier said than done.
With that in mind, the strategists at Anthem, part of SGK’s brand development group, have identified nine 2013 trends that will set the stage for 2014 - for shoppers, consumers and marketers like you.
Kathy Oneto, VP of Brand Strategy at Anthem, will provide expert insight on questions such as, how are businesses leveraging "unused capacity" in surprising ways? How are consumers rethinking mindfulness, intimacy and craft? Are you overlooking male consumers? What's up with "binge viewing"?
This intriguing BrandSquare Live Session on Thursday, October 17 at 1 p.m. EDT, will highlight these topics and more from the latest issue of Anthem Sightings. Reserve your spot now!