How Social Media is Changing Packaging Design
Every path in the shopper journey is connected. Is your package just the endpoint? Or is it a constant companion along the way? Learn how to connect your package to your CPG digital marketing campaigns for a seamless consumer experience.
Read this article to learn:
- How visually driven social platforms have changed the way consumers interact with brands
- Why and how to enlist shoppers as social media ambassadors for your brand
- How connected packaging can provide a powerful, owned CPG social media channel that shoppers themselves pay for