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How Social Media is Changing Packaging Design

Every path in the shopper journey is connected. Is your package just the endpoint? Or is it a constant companion along the way? Learn how to connect your package to your CPG digital marketing campaigns for a seamless consumer experience.
Read this article to learn:
  • How visually driven social platforms have changed the way consumers interact with brands
  • Why and how to enlist shoppers as social media ambassadors for your brand
  • How connected packaging can provide a powerful, owned CPG social media channel that shoppers themselves pay for