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SGK Patterns Issue 1, 2013 - Emerging Markets, Converging Opportunities

Today, new markets don’t simply emerge: they converge with marketers’ experiences in established regions, with personal technologies that enable mind-boggling communication, and with business technologies that enable tremendous process clarity. This issue of SGK Patterns examines these converging opportunities in several emerging markets and across several key product categories. SGK experts weigh in on:
Brand management technology for faster starts in new markets
E-commerce in China: people have the power
The huge opportunities for pharmaceuticals in India
The impending personal care product boom in Brazil
Russia's intriguing private label marketplace
The youth market is the future of every market
Download Emerging Markets, Converging Opportunities – the newest issue of the award-winning SGK Patterns.